Dienstag, 21. August 2018

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The Road to Sustainability

One - A Survival Guide for the FutureAfter years of working alongside many of the world’s great business minds, having been seduced by the gods of progress and capitalism, I had an awakening that reshaped the way I now saw the world. I began to realise that what I had been taught at university and various other institutions just did not stack up. It became blindingly clear that the current economic model with its fixation on growth was flawed, highly unsustainable and detrimental to both society and the environment.

Pitchforks Are Coming - For Us Plutocrats

politico magazineYou probably don’t know me, but like you I am one of those .01%ers, a proud and unapologetic capitalist. I have founded, co-founded and funded more than 30 companies across a range of industries—from itsy-bitsy ones like the night club I started in my 20s to giant ones like Amazon.com, for which I was the first nonfamily investor. Then I founded aQuantive, an Internet advertising company that was sold to Microsoft in 2007 for $6.4 billion. In cash.

Business cannot succeed in a world that fails

Jeana WirtenbergChanging company culture is the biggest challenge for sustainability champions. Jeana Wirtenberg gleans best practices and lessons learned from case studies of nine leading companies’ experiences to provide a buffet of proven approaches for hungry culture change agents. Perfect Now let's get on with it. Bob Willard, Author and Speaker, Sustainability Advantage

Prosumer and the Sharing Economy

The New Consumer and the Sharing EconomyIn earlier centuries, most people lived in what could be termed an “essentials economy.” They grew or made what they could and bartered for or purchased only those additional items they absolutely needed in order to get by. As modern consumerism took hold in the early to mid-twentieth century, the most developed markets happily transitioned to an “accumulation economy.” With leading economists and politicians preaching the gospel of consumerism as an essential driver of economic growth, citizens in wealthier countries were exhorted to spend freely and often.

Welcome to the COMMON Marketplace

Common.isWell, the sun seems to have come up again, and it's a brand-new day. Time to go about the business of living in this world. Time to go to work. Time to play. Time to think. Time to dream. To eat. And drink. And wouldn't it be great if you could do all that working, playing, eating, drinking, dreaming, sharing in a way you knew wasn't screwing up the planet along the way? Wouldn't it be great to know that the transaction of everyday life contributed to the good of the planet and all the creatures on it (including, of course, you, and those you love most)?

The State of Green Business 2014

State of Green Business 2014State of Green Business, our seventh annual assessment of corporate sustainability trends and metrics, is just out. It paints a picture that is both optimistic and highly problematic - a perfect metaphor for the sector. First, the good news. The state of the art of corporate sustainability continues to evolve. What's business as usual today was not that long ago innovative, even breakthrough: biobased products, accounting systems that place a realistic value on water and carbon, smart supply chains that optimize transportation and energy, renewable energy that isn't just for show, and more.

Made in the USA: Bringing manufacturing back to America

made in americaAs nation’s economy begins to recover, it is imperative that the United States bring manufacturing jobs back to America. This goal has been at the top of the agenda, And so I was pleased to read the series published in the Courier Times and Intelligencer: “Made in the USA.” The series highlighted local, small businesses and the importance of domestic manufacturing and its impact on manufacturers’ bottom line, their employees, customers, and communities.

A New Age of Communication

serchlightsIt’s no secret that today’s media world is driven by technology -- smart phones, desktops, laptops and tablets -- that very few really believed would come. Digital media unleashed a tidal wave of information but at the same time destroyed traditional media economics. This was never clearer than in recent years, when journalism lost more than 18,000 local news jobs. The Knight Commission on the Information Needs of Communities joined others to declare a crisis in local news. Newspapers closed. Congress held hearings. Civic leaders worried about their towns.

Consumers to Rethink Priorities in 2014

Ford Trend Report 2014Ford Motor Company released its second annual trend report for the upcoming year. Among the top 10 predicted global consumer trends on the list: Consumers reevaluating their relationships with technology, balancing the need to be constantly plugged in with a new appreciation for spending quality time offline.

Annual Report on the U.S. LOHAS

LOHAS Survery 2014NMI’s LOHAS Consumer Trends Database® is the industry’s most comprehensive tool to measure consumers’ integration of personal and planetary health across their lifestyles – from food and beverage to home care to durables and lifestyle activities.  For the past 12 years, a wide range of clients have leveraged this insight to better understand their consumer target, develop new targets, and measure scores of attitudes and behaviors for those groups.

How to Choose a Responsible Company

goodguideA responsible company addresses the environmental and social issues associated with its operations. To rate companies, GoodGuide first defines "what matters" when assessing environmental or social performance and then collects data on a set of indicators that are the best-available measures for assessing performance on each issue. A standard 0 - 10 scale is used to rate companies so that users can compare company x with company y on issue z.


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Change will happen, when you change yourself.




Exploring The Shift. The Shift is not a thing. It is an action and a state of being, a Shift of awareness from EGO- to ECO-System.


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